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In the beginning there was an IDEA.

WHERE AND WHEN

1999, city of Guangzhou (Province of Guangdong, People's Republic of China). By this time the idea to coordinate work of departments of sale of plants of a local zone of free business ripened.

PURPOSE

Creation of coordination structure for more effective management of sales of products of group of the local enterprises.

DEVELOPMENT

Experiment with uniform information base was crowned with certain success. It was an incitement to accession to a network and other all province plants.
«Goods of World» began to carry out different functions — coordination, volumes, to the range of production, concerning standard, to the integrated orders of raw materials, a packing material, coordination of many organizational issues. It provided development and further strengthening of the general business.

FURTHER GROWTH AND SCALING OF THE BUSINESS PROJECT

Progress of experiment with coordination structure was met with enthusiasm from production workers and marketers on the majority of the provinces of the People's Republic of China and even other countries of the region.
The coordination council saw in it a world tendency. Creation of interstate structure on coordination of production and sale is considered. The structure on formation of demand and sales promotion of production of the international group of production companies is also formed.

Creation of a uniform network of sale.

To the production workers united in group, it is convenient to deal, respectively, with the organized consumer. Benefit mutual. One secure the consolidated orders, information on perspective orders and perhaps contract manufacturing — everything that is important for stability and conditions of expansion of production.
Others, in the person of organized members of society «Goods of World» receive steadily favorable prices, under control quality of production, pre-sale service for durable goods and some other advantages.
Thanks to the union of production workers and «Goods of World» the market more and more gains civilized character. That is especially important during the periods of economic recessions.
  • 20 March 2012, 11:51